Social Media Marketing
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It’s happening: Using social media for customer service
Everyone is on social media these days, including businesses and their customers. This creates a natural — or shall we say virtual — nexus for…
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Influencer marketing could help your business (or not)
Most companies today have some sort of presence on social media as part of their marketing efforts. If you’ve spent any time online as a…
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3 summertime marketing ideas for 2022
You can’t stop it; you can only hope to use it to your best business advantage. That’s right, summer is on the way and, with…
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Using B2B media to lengthen your marketing reach
Companies that sell products or services primarily to other businesses face a tough challenge when it comes to marketing. Your customers are likely well-versed and…
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Hit the target with your email marketing
Online retail sales have been booming during the COVID-19 pandemic. This trend has been driven not only by the buying public’s increased inclination to minimize…
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